But
Ginger and Justine are only two facets of my own personal style. I'm also
heavily influenced by iconic '60s designer Mary Quant and the renowned fashion
model Twiggy. When most people think of mod fashion, they picture go-go boots
and brightly coloured frocks. While this is true, the stereotypical 1960s mod
look has merged with hippie style to create the standard "'60s girl"
Halloween costume. And there is so much more to the mod look.
The mod
subculture began gaining momentum in the early 1960s. Initially influenced by
jazz and European art films, the mods were all about looking stylish and
tailored. Critics of the scene dubbed its members narcissists because for many,
it was all about the fashion. Mod men wore tailored suits, parkas, and Beatle
boots. Mod women favoured mini-skirts, flats, and even men's clothing. Mod
music was heavily influenced by rhythm and blues. Famous mod bands include the
Who and the Small Faces. The mod movement had largely fallen out of fashion by
the late '60s but has enjoyed various revivals.
Dressing
like a mod girl in 2013 can sometimes be a challenge. I've never had much luck
when browsing the racks in vintage clothing shops -- the dresses are rarely
ever my size. Instead, I scour the Internet looking for clothes and accessories
that fit into the mod aesthetic. I've had the most luck with the UK retailer
ASOS. ASOS.com is home to a giant selection, some of it perfectly mod
(including my beloved UK designer Pop Boutique). The site boasts an impressive
selection of A-line mini dresses with peter pan collars, the quintessential mod
frock. It also provides s a surprising amount of vintage-inspired footwear (the
mod look usually calls for flats or shoes with very low heels). Even better,
ASOS offers free shipping to the U.S.!
Celebrities
are often spotted on runways sporting mod-inspired makeup. While some mod girls
chose to wear very little makeup, others (like Twiggy) rocked heavy eye makeup.
Big lashes are synonymous with the mod look. I'm not a fan of cumbersome false
lashes, so I usually coat mine with a couple layers of quality mascara. Be sure
to choose a mascara with a plastic brush (I prefer Chanel's Inimitable Intense,
though admittedly it is quite pricey) to avoid clumps. Complete the look with a
white eye shadow (Urban Decay's Polyester Bride is a favorite of mine - it has
just enough sparkle!) and a cat eye.
I've
always found styling my hair like Pattie Boyd challenging. I probably ruin most
of my mod looks by sporting a short, Britpop-girl cut but having been equally
cursed and blessed with thick, wavy hair I'm usually looking for a 'do that
doesn't require an hour's worth of styling. Boyd and fellow Beatle girl Jane
Asher wore their hair long and straight with puffed-up bangs. Hannah over on
XOJane wrote a handy tutorial for achieving Jean Shrimpton-worthy locks.
Various
vintage trends are cyclical, just like my mother said. The mod look doesn't
currently seem to be making a resurgence but when it does, hopefully this style
file will guide eager modettes in the direction of Northern soul, Vespas, and
A-line dresses.
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